The statement 'always leave the earth better than you found it' is kind of our mantra here at Nature’s Path. First spoken by our founder’s dad, this quote guides everything we do – including sourcing our ingredients as locally as possible, and when we can’t – sourcing them as ethically as possible.
So far, we've managed to source 78% of our ingredients in North America. When we must use ingredients that are grown outside of our “neighbourhood” we still choose the best quality, organic sources. And for ingredients like cocoa, coconut, sugarcane, molasses, vanilla, honey, cinnamon and spices - we make sure to purchase from certified Fair Trade farmers. (Over 80% of our chocolate is Fair Trade too!) After all, we want to leave the earth and its people better than we found them.
You might be wondering, what's the difference between 'fair trade' and 'Fairtrade'? Here's the scoop from Fairtrade International:
Fair Trade (also known as "fair trade" or "fairly traded") refers to the broader concept of fairness and decency in the marketplace, whereas "Fairtrade" refers to the specific Fair Trade certification system run by Fairtrade International (FLO) and its members.
Here's a rundown of what you're supporting every time you choose to buy Fair Trade:
- Fair Price: Farmers get paid properly. Democratically organized farmer groups (called cooperatives) receive a guaranteed minimum price and an additional social premium for certified organic products. Farmer organizations are also eligible for pre-harvest credit.
- Fair Labour Conditions: Farmers get treated properly. Workers on Fairtrade farms enjoy freedom of association, safe working conditions, and living wages. Forced child labor is strictly prohibited.
- Direct Trade: Eliminate the middleman! With Fairtrade, importers purchase from Fairtrade producer groups as directly as possible, eliminating unnecessary middlemen and empowering farmers to develop the business capacity necessary to compete in the global marketplace.
- Fair Organizations: Farmers and workers get a say. Fairtrade farmers and farm workers decide democratically how to invest Fairtrade revenues.
- Community Minded: Helps not just the farmers, but the whole community. Fair Trade farmers and farm workers invest Fair Trade premiums in social and business development projects like scholarship programs, quality improvement trainings, and organic certification. Fairtrade farmers in Paraguay have used the premiums for things like helping the community through lean times with food and basics, or farming equipment, a community hall, a health clinic, home repairs, and even cleaner water.
- Sustainable: Helps long term. Harmful agrochemicals and GMOs are strictly prohibited in favor of environmentally sustainable farming methods that protect farmers’ health and preserve valuable ecosystems for future generations.